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Insider tips

12 Seller Tips that protect your price

The pricing, timing and negotiation lessons that separate a strong sale from money left on the table.

Facts checked October 2026

Showing 12 tips

Pricing

01. Price it right on day one

New listings get the most attention in the first two weeks. Overpricing wastes that window and often leads to price cuts and a lower final result.

Price to attract competition and let buyers push the price — not the other way around.

Presentation

02. Professional photos are non-negotiable

Almost every buyer sees your home online first. Your photos are your first showing.

Great photos, a floor plan and video give buyers a reason to book a visit.

Presentation

03. Declutter before you stage

Remove 30%–40% of what's in each room before the photographer arrives. Buyers buy space and possibility.

The homes that sell fastest feel bright, spacious and neutral.

Negotiation

04. Don't answer the first offer instantly

Take time to review it properly with your agent. A calm, strategic counter usually beats a quick reaction.

Urgency is the seller's enemy in a negotiation.

Pricing

05. BC Assessment isn't market value

Assessments are based on a valuation date of July 1 of the previous year and are made for property tax. Use recent sold prices instead.

Price from today's market, not last year's tax notice.

Timing

06. Spring is strong — fall can be too

Spring brings the most buyers, but also the most competing listings. Fall buyers are often serious and motivated.

Timing your listing against competing inventory matters more than the calendar.

Legal & tax

07. Disclose what you know

The Property Disclosure Statement asks about known defects. Hiding a known problem can lead to legal claims after completion.

Disclose, price accordingly, and close cleanly.

Negotiation

08. The highest offer isn't always the best

Compare price, subjects, deposit and dates. A clean offer can be worth more than a higher one that collapses at subject removal.

Judge the whole offer by risk, not just the headline number.

Presentation

09. Leave during showings

Buyers relax, open closets and stay longer when the seller isn't there.

It costs nothing and often improves offers.

Timing

10. Offer dates — sometimes

In the right market, a set offer date concentrates showings and can create competition. In a slower market it can backfire.

It's a tactic for specific conditions, not a default.

Legal & tax

11. Know your tax position before listing

A principal residence sale is usually tax-free, but you must still report it on your tax return. Rentals, partial-year use and homes sold within 730 days (BC home flipping tax) can change the picture.

Talk to your accountant before you list, not after.

Pricing

12. Know your net, not just your price

Commission, GST on commission, legal fees, mortgage penalties and moving costs all come off the top.

I'll show you an estimate of your actual net proceeds before you decide anything.

Want to know your home's value?

Get a free market analysis with an estimate of your net proceeds.

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